Pueblopueblo
for gyms and studios

Build your village.

Increase member renewals by fostering a strong community

Where do you fit in?
the problem

Losing members is your biggest cost.

One friend is the difference between a cancel and a renewal. Members who train alone are already halfway out the door.

29% of members quit every year.

Your best amenity isn't the equipment. It's people worth showing up for.

Attrition: IHRSA 路 Health & Fitness Association
how we do it

Pueblo initiates. Members find their home.

Members share many interests, they just don't know it yet. By collecting interests and initiating hangs, Pueblo connects the members that yearn to meet each other.

auto_awesomePueblo finds who else climbs
Maya
Kira
馃 both like bouldering
event_availableWhen are they both free?
MTWTFSS
Both free Thursday 路 6 PM
馃
Bouldering session
scheduleThu 路 6 PM
check_circleHang created
the retention case

When members are friends, they stay.

56%
more likely to cancel when members train solo instead of in a group
The Retention People 路 Health & Fitness Association
88%
of group-class members stay
The Retention People 路 Health & Fitness Association
21%
of members who quit say they 'felt out of place'
Sogolytics member survey, 2026

infoIndependent fitness-industry research.
claim your gym

Activate your community.

Unlock your analytics, admin tools, and a verified badge.

location_on
key

Already have a code?

Open Pueblo and tap 'I have a code' on the welcome screen.

Open Puebloarrow_forward
the problem

If only your friends lived closer

The climber, the chess player, the avid bookworm. They're all in your gym but you don't know them yet. Pueblo finds them and sets up the first Hang.

join your gym

Your new friends are already around you

waving_hand

It all happens in the app

Join your gym, tell us what you're into, and Pueblo lines up the first Hang.

Meet your crew.